Sue Collier | December 26, 2011
Here’s some of the latest in industry news and views: From The Huffington Post: Are eBooks Too Cheap?: Indie Authors Question 99 Cent Price There’s a lot of controversy circulating throughout the publishing industry about the pricing of ebooks, and it’s a significant topic that warrants discussion. Independent authors are rallying around the controversial 99-cent [...]
Sue Collier | December 18, 2011
Here’s some of the latest in industry news and views: From The Book Designer: Do Writers Really Need a Book Business Plan? Seriously. I know no one likes to hear this, even my clients who are not of the author persuasion, but without a business plan you’re going nowhere. It’s vital for a writer to [...]
Sue Collier | December 12, 2011
Here’s some of the latest in industry news and views: From The New York Times: Book Shopping in Stores, Then Buying Online Bookstore owners everywhere have a lurking suspicion: that the customers who type into their smartphones while browsing in the store, and then leave, are planning to buy the books online later — probably [...]
Sue Collier | December 8, 2011
Today’s guest post from Dana Lynn Smith, The Savvy Book Marketer, is part of the virtual book tour for her newest book marketing guide, Virtual Book Tour Magic. When authors hear the term “virtual book tour” they often think of reviews posted on book blogs, but a virtual book tour can be so much more, [...]
Sue Collier | December 4, 2011
Here’s some of the latest in industry news and views: From Publishers Weekly: Black Friday Weekend Proves A Dickensian Start to Holidays This year’s holiday selling season at independent bookstores hews closely to the opening of Dickens’s A Tale of Two Cities: “It was the best of times, it was the worst of times.” Some [...]
Sue Collier | December 2, 2011
I’m a huge proponent of virtual author book tours when it comes to book marketing, so I was really excited when my friend and colleague Dana Lynn Smith came out with a new ebook, Virtual Book Tour Magic: The Secrets to Planning a Successful Book Promotion Tour. In fact, Dana approached me to be one [...]
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