Comments on: Author marketing via social media

By: Joanne Harvey

Joanne Harvey — Sun, 14 Nov 2010 22:55:53 +0000

Fiona,
Thank you so much for all your tips. I am newly self published and learning so much. Your right the easy part was writing the book, now the marketing. I’m looking forward to the challenge.

By: Book Publishers Blog

Book Publishers Blog — Tue, 17 Aug 2010 14:57:36 +0000

I agree that blog tours and social media are a great way to reach out to your potential readers without extensive travel.

By: Sue Collier

Sue Collier — Fri, 30 Jul 2010 10:44:57 +0000

Authors also need to realize that promotion is a continuous process–especially with something like social media. They won’t necessarily see a spike in sales immediately–in fact, they likely won’t…it’s more about building on their author platform and making themselves known. And then, as you say, Fiona, suddenly the breaks happen. Thanks for a great post!

By: Fiona Ingram

Fiona Ingram — Fri, 30 Jul 2010 06:09:54 +0000

Thanks for your comments. I think the biggest hurdle facing the author embarking on self promotion is fnding the energy and enthusiasm to keep going. It sometimes seems so slow, but then suddenly the breaks happen!

By: videobooktrailer

videobooktrailer — Thu, 29 Jul 2010 21:18:09 +0000

I agree that blog tours and social media are a great way to reach out to your potential readers without extensive travel.

By: Meredith Greene

Meredith Greene — Mon, 26 Jul 2010 23:26:04 +0000

Nicely done, Fiona. This issue is what makes Facebook such a successful marketing tool; customers for eBooks want to know they share interests with the writer, and vastly appreciate that the person they buy books from is a human, verses some faceless conglomerate. This quasi-personal contact is what keeps our eBook customers recommending us to their various lists of contacts, an action which provokes a domino-like effect. Cheers – M. G.