The week in publishing (March 12 through March 18)
Posted By Sue Collier on March 19, 2012
Here’s some of the latest in industry news and views:
From Jane Friedman: Your Homepage Is Not As Important As You Think
Author platform is about more than your homepage. Perhaps you hope your homepage embodies the essence of your writing, that it is the gateway into the world you are creating. But oftentimes, it isn’t.
From eBookNewser: 28% Of U.S. Adults Read On eReader Or Tablet
Twenty-eight percent of adults in the United States use an eReader or a tablet to read books, according to a new poll by Harris Interactive. The poll, which was conducted in February, showed an increase from Harris’ previous poll done in July in which only 15% of U.S. adults reporting reading on eReaders and tablets.
From The Savvy Book Marketer: 5 Strategies for Marketing Children’s Books on Facebook
In today’s guest post, Jo Ann Kairys shares some terrific tips for using Facebook to promote children’s books. This post is part of the virtual book tour for her book, Sunbelievable. I resisted Facebook (FB) for too long. But, the sudden shift from children’s book author to entrepreneur/marketer forced me to pay attention. Now, FB is my favorite marketing tool! I love the opportunity to share my commitment to children’s reading and literacy, connect with other authors, and maximize exposure to my book’s target audience.
From GalleyCat: Encyclopaedia Britannica Ends Print Edition
After printing the hardback reference guide for 244 years, Encyclopaedia Britannica will stop publishing its 32-volume print edition. The digital edition will continue, and the publisher is offering free access to the subscription service for the next week.
From bookbaby: How to Set Up Facebook Timeline for Authors
As we mentioned in a recent post called “UHow to Promote Your Book Using the New Facebook Timeline Features,” Facebook did it again—they’ve switched it all around on us practically overnight (well, maybe it was more like a fortnight). And, just like that, whether we like it or not, all Facebook Pages (including brand, author, and company Pages) will be updated to Facebook Timeline on March 30th.
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