This week in publishing (June 27 to July 3)

Posted By Sue Collier on July 4, 2011

Here’s some of what’s happening in publishing right now:

From The Savvy Book Marketer: The Future of Book Publishing
Last week I was invited to attend a fascinating presentation about technology trends, delivered to a group of hospitality industry technology professionals by Peter Leyden, who is the former managing editor of Wired magazine and author of The Long Boom, a History of the Future 1980-2020.

From the Wall Street Journal: Tweeting from a La-Z-Boy, An Unfinished Book Hits No. 1
In a feat that even the best-selling writers might envy, young-adult author John Green’s latest novel is No. 1 on Amazon.com and Barnes & Noble.com even though he’s still working on it from his comfy La-Z-Boy in Indianapolis.

From Author Marketing Experts, Inc.: Eight Steps to Successfully Market Your Book Online
Now that everyone is hopping online in the hopes of finding their gold online, there are a few things that need to be considered before jumping headlong into an online campaign.

From the Detroit News: Media Distributor Direct Brands Opens Bids to Buy Borders
Borders Group Inc. named Direct Brands, the owner of the Book-of-the-Month Club, as the stalking horse bidder to begin negotiations for a sale of the bankrupt bookseller.

From Taleist: John Locke Is an Idiot—LA Times
John Locke recently became only the eighth author to sell a million Kindle ebooks (and the first self-published author to do so). This caused Carolyn Kellog in the Los Angeles Times to ask at what financial cost to himself Locke did this.

From Miller Mosaic Social Media Marketing: Prediction—J.K. Rowling’s Pottermore Will Change the Entire eBook Landscape
Because of J.K. Rowling’s hugely successful Harry Potter books, I believe that her new site Pottermore will impact the ebook landscape for all authors.

From Canadian Business: Harry Potter and the Illogic of the Book Business
I can’t help but read stories about authors and their self-publishing efforts with great relish. The bigger the better. That’s why, when I saw the news over the weekend about Harry Potter writer J.K Rowling going the self-publishing route, all I could think was, “You go girl!”

From Huffpost Books: Independence Day 2011: Heroes of Self-Publishing, Amanda Hocking, John Locke and Other Indie Author Success Stories
“I took the [road less] traveled by, and that has made all the difference.” Yes, self-publishing for Amanda Hocking and John Locke was the road less traveled by and it did make all the difference. But self-publishing has also made a difference throughout American and British history. The story of self-publishing is the story of publishing in America and England. Ben Franklin and Tom Paine both did it, as you can see here .

From Vimeo: Backstage with Seth Godin
In this video, I interview Seth Godin at the Chick-fil-A Leadercast Backstage program.—Michael Hyatt

From the Selling Books blog: Amazon Explains FBA Long-term Storage, Inventory Tools, and Storage Limits for New Sellers
Just received this FBA newsletter from Amazon. Not surprising, they’re trying to limit the amount of new inventory they receive at fulfillment centers.

About The Author

Sue Collier

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